haul video
/hɔːl ˈvɪdiəʊ/
Very CommonA video where someone shows everything they bought during a recent shopping trip.
The term 'haul' implies buying a lot at once. A single item would not typically be called a haul.
Real-world examples4 examples
| # | Example | What it means | Source |
|---|---|---|---|
| 01 | just filmed my Zara haul video, it's so good this season | The person made a video showing what they bought from Zara. | instagram, 2023 |
| 02 | every time i watch a haul video i end up buying half the items myself | Haul videos are persuasive and cause impulse purchases. | youtube, 2022 |
| 03 | my SHEIN haul video got 500k views what | A haul video about SHEIN purchases performed well. | tiktok, 2023 |
| 04 | thrift store haul video dropped, link in bio | A new video showing thrift store finds is now live. | instagram, 2024 |
Use it when
- A creator is showing multiple items purchased from one or several stores.
- Describing a video format based around showing purchases.
- Referring to a shopping trip that resulted in a lot of items.
Do not use it when
- You only bought one item.
- The video is focused on reviewing a specific product, not showing purchases.Use “review” instead.
Haul video vs unboxing
haul video
Haul video shows multiple items from a shopping trip, usually already owned.
VS
unboxing
Unboxing focuses on opening a package and revealing items for the first time.
Origin and context
Haul videos emerged on YouTube in the late 2000s, with fashion and beauty creators showing shopping purchases. The format became one of the most popular content categories on YouTube and later spread to TikTok and Instagram.
- First seen
- late-2000s
- Confidence
- high
Cite this page
Use this stable URL to reference the entry.
https://slang.fyi/haul-videoUpdated: 2026-08-28License: CC BY 4.0