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slang.fyi

wishlist reminder

/ˈwɪʃlɪst rɪˈmaɪndər/

Common

A developer's plea for players to add their game to a Steam wishlist.

Has a slight self-aware, apologetic tone in developer culture. Devs know it can feel repetitive, so many joke about it or pair it with something entertaining. Players generally understand why devs ask and do not resent it.

Real-world examples4 examples
#ExampleWhat it meansSource
01sorry for the weekly wishlist reminder but it actually matters so much for launch. link in bioDeveloper acknowledging the repetition while explaining why it is important.x, 2024
02obligatory wishlist reminder. we are 3 weeks from launch and every wishlist countsPre-launch push to convert audience into wishlists before release day.x, 2024
03every indie dev video ends with a wishlist reminder and honestly i respect the hustleObserving and validating the common call to action in indie dev content.youtube, 2023
04this demo was so good i wishlisted it before the wishlist reminder even showed upThe game was compelling enough that the player acted before being asked.reddit, 2024

Use it when

  • A developer posting the periodic ask for wishlist adds.
  • Commenting on the frequency of wishlist asks from a dev.
  • Referencing the end-of-trailer or end-of-demo call to action.

Do not use it when

  • The game is already released and wishlisting no longer matters.

Origin and context

Emerged from indie dev culture on Steam where wishlist count became a critical metric for algorithmic visibility at launch. Grew as developers began sharing development publicly on social media.

First seen
mid-2010s
Confidence
medium

Cite this page

Use this stable URL to reference the entry.

https://slang.fyi/wishlist-reminder
Updated: 2026-08-29License: CC BY 4.0

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