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slang.fyi

VSCO filter

/ˈvɪskoʊ ˈfɪltər/

Common

A photo preset from the VSCO app, associated with a specific washed-out, film-inspired aesthetic.

Can be used sincerely or mockingly. As a style descriptor, it often implies a specific early-2010s aesthetic of slightly desaturated, warm, film-inspired edits. Calling someone a 'VSCO girl' was a whole separate cultural moment.

Real-world examples4 examples
#ExampleWhat it meansSource
01slap A4 on it and call it a day, classic VSCO filter eraApplying a specific VSCO preset was the go-to edit for a whole period.tiktok, 2023
02everything in 2015 had that same VSCO filter and I miss it honestlyThe widespread use of a specific aesthetic is remembered fondly.x, 2024
03my mom still edits every photo with a VSCO filter and I think that's validUsing an older editing style is being defended, not criticized.reddit, 2024
04not the VSCO filter on a sunset photo in 2024Using this editing style now reads as dated.instagram, 2024

Use it when

  • Referring to a preset applied in the VSCO app.
  • Describing the washed-out, film-inspired aesthetic associated with VSCO.
  • Mocking or referencing the early-2010s Instagram editing style.

Do not use it when

  • You mean any photo filter or preset, not specifically VSCO.Use “filter” instead.
  • You mean Lightroom presets, which produce a different result.Use “lightroom-preset” instead.

VSCO filter vs Lightroom preset

VSCO filter

VSCO filters are mobile-first, quick to apply, and tied to a recognizable aesthetic. Associated with casual creators.

VS

lightroom-preset

Lightroom presets are more complex, used by photographers who want granular control, and generally associated with a more editorial or professional look.

Origin and context

VSCO (Visual Supply Company) launched its mobile editing app in 2012. The app's built-in presets, especially the A, C, and M series, became associated with a specific warm, faded, film-inspired Instagram aesthetic throughout the mid-2010s.

First seen
2012
Confidence
high

Cite this page

Use this stable URL to reference the entry.

https://slang.fyi/vsco-filter
Updated: 2026-08-28License: CC BY 4.0

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