rage farming
systematic, cynical
the one-line answer
Repeatedly creating rage-inducing content as a strategy for engagement.
The systematic practice of creating content to provoke outrage for engagement. Each provocative post harvests your reactions like a crop.
mainstream
Your coworker might use this word.
01 / in the wild
hear it move.
callout
he's a professional rage farmer. every post is designed to make you angry.
He deliberately creates outrage-inducing content as a strategy.